Introduction
Recently, there has been a surge in the popularity of a mobile game called Stumble Guys. In 2022, Stumble Guys became the second most downloaded mobile game, surpassing many other popular games. In this blog, we will explore the complete story of Stumble Guys – how it started, why it gained so much popularity, and why it has not been removed from app stores despite its success. We will also explore why Stumble Guys may never come to completion for mobile devices and discuss the biggest mistake made by its developers.
The Story of Stumble Guys
Stumble Guys is a mobile game developed by Kita Games, a small game development company from Finland. With just five members on their team, they managed to create Stumble Guys, which became the third most downloaded game of 2022. This was their first game and they had previous experience in developing similar games. However, they wanted to create a fast-paced racing game for mobile devices. After conducting market research, they realized that players were actually more interested in multiplayer games. Based on this insight, they decided to develop Stumble Guys, a multiplayer game that offered a unique twist compared to other racing games on the market.
The Release and Early Success
Stumble Guys was soft-launched on October 2020 for Android devices. However, it wasn’t until January 2021, when the game was globally launched for both Android and iOS, that it started gaining traction. It quickly reached 80-90 thousand downloads per day, which was a significant number for a new game. Stumble Guys continued its exponential growth and by January 2022, it had reached 1.5 million downloads. The game’s earnings also grew exponentially, with a revenue of $860,000 in January 2022 alone. This success was a major achievement for Kita Games, considering their small development team.
Ongoing Success and Future Prospects
As of January 2023, Stumble Guys had already surpassed 273 million total downloads and generated $81 million in revenue. It had become the most successful game of 2022, outperforming many established games. However, the question remains, how did Stumble Guys achieve such success?
The Reasons Behind Stumble Guys’s Success
One of the main reasons for Stumble Guys’s success is its availability on multiple platforms. Unlike some popular games that are exclusive to certain consoles or devices, Stumble Guys was released on various platforms, including mobile, Xbox, and soon PlayStation. This allowed the game to reach a larger audience and cater to different types of gamers.
The Importance of Timing
The timing of Stumble Guys’s release played a crucial role in its success. When the game was initially launched, there was a high demand for social games. Stumble Guys capitalized on this trend and quickly became a popular choice among mobile gamers. Furthermore, when the pandemic hit, more people turned to mobile gaming as a form of entertainment, further boosting Stumble Guys’s popularity.
Unique Features and Collaborations
Another factor that contributed to Stumble Guys’s success was its unique features. While the game shared similarities with other popular titles in terms of graphics and gameplay mechanics, it introduced different elements such as character customization, item changes, and power-ups. These features set Stumble Guys apart from its competitors and helped it gain a dedicated fan base.
In addition, Kita Games actively collaborated with influencers and online personalities to promote Stumble Guys. They partnered with popular YouTubers and TikTokers, such as Barbi and Mr. Beast, to create engaging content and increase the game’s popularity. These collaborations not only helped attract new players but also boosted revenue through in-app purchases and special discounts.
The Challenges Faced by Stumble Guys
Despite its success, Stumble Guys faced several challenges along the way. One of the major hurdles was its dispute with Epic Games, the publisher of Fortnite. Due to an ongoing legal battle between Epic Games and Apple, Fortnite was removed from app stores. As a result, Stumble Guys’s mobile version was also affected, and its developers had to navigate through a complicated legal landscape. This led to a delay in releasing Stumble Guys for mobile devices, but it also prevented the game from being removed from app stores.
The Future of Stumble Guys
Looking ahead, Stumble Guys has a promising future in the gaming industry. Its popularity continues to grow, both in India and internationally. Kita Games plans to explore interesting collaborations and possibly create an animated series based on the game’s characters. Although it may take time for Stumble Guys to be released on mobile devices, the game’s success and dedicated fan base make it a strong contender in the mobile gaming market.
Conclusion
In conclusion, Stumble Guys’s journey from a small game developed by a team of five to becoming the second most downloaded mobile game of 2022 is an incredible success story. Despite facing challenges and competition from established games, Stumble Guys managed to carve its own path and attract millions of players worldwide. Its unique features, timely release, and strategic collaborations have contributed to its ongoing success. While Stumble Guys may never be available for mobile devices due to legal disputes and the complex nature of the gaming industry, it will continue to thrive on other platforms and capture the hearts of gamers. So, the next time you hear about Stumble Guys, remember the remarkable story behind its rise to fame.
FAQS on Stumble Guys
What is Stumble Guys?
It’s a fast-paced, multiplayer knockout game available on PC, Xbox, and soon PlayStation.
Why is it so popular?
Multiple platforms, timing during the pandemic, unique features, and strategic collaborations contributed to its success.
Who developed Stumble Guys?
Kita Games, a small Finnish game development team.
When was it released?
Soft-launched in October 2020, globally launched in January 2021.
What was their biggest mistake?
Difficult to say definitively, but legal disputes likely hindered mobile release
What makes it different from other games?
Character customization, item changes, power-ups, and unique obstacles
Is it difficult to play?
Easy to learn, challenging to master
Is it appropriate for kids?
Yes, generally considered safe for all ages.
What’s next for Stumble Guys?
Collaborations, animated series, potential expansion to other platforms.
How much does it cost?
Free to play, with optional in-app purchases
What are some popular streamers/Youtubers who play it?
Barbi, Mr. Beast, and many others
What are some common challenges players face?
Cheating, lag, and difficulty reaching later levels.
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